Paula Scher: Success doesn’t lead you anywhere

OnCreativity sits down with legendary graphic designer and artist Paula Scher to talk about success, failure, and the benefits of being totally unqualified for a job.

With the “OnCreativity” series, Plazm explores the nature of creativity and how it works via informal interviews with designers, artists, musicians, animators, and educators. Like creativity itself, their differing points of view inspire, provoke, confuse, and delight. 

More interviews at

Director: Niko Courtelis
DP: Robert C Bryant 

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